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Consumer Behaviour (V-U)

(45 Lectures Available)

S# Lecture Course Institute Instructor Discipline
1
  • 1. An Introduction to consumer behavior (V-U)
Consumer Behaviour (V-U) Virtual University Dr. Sarwar Mehmood Azhar Social Sciences
2
  • 10. Perception (V-U)
Consumer Behaviour (V-U) Virtual University Dr. Sarwar Mehmood Azhar Social Sciences
3
  • 11. Perception (contd.) (V-U)
Consumer Behaviour (V-U) Virtual University Dr. Sarwar Mehmood Azhar Social Sciences
4
  • 12. Product Positioning (V-U)
Consumer Behaviour (V-U) Virtual University Dr. Sarwar Mehmood Azhar Social Sciences
5
  • 13. Repositioning (V-U)
Consumer Behaviour (V-U) Virtual University Dr. Sarwar Mehmood Azhar Social Sciences
6
  • 14. Learning (V-U)
Consumer Behaviour (V-U) Virtual University Dr. Sarwar Mehmood Azhar Social Sciences
7
  • 15. Conditioning (V-U)
Consumer Behaviour (V-U) Virtual University Dr. Sarwar Mehmood Azhar Social Sciences
8
  • 16. Instrumental Learning (V-U)
Consumer Behaviour (V-U) Virtual University Dr. Sarwar Mehmood Azhar Social Sciences
9
  • 17. Theories (V-U)
Consumer Behaviour (V-U) Virtual University Dr. Sarwar Mehmood Azhar Social Sciences
10
  • 18. Attitude (V-U)
Consumer Behaviour (V-U) Virtual University Dr. Sarwar Mehmood Azhar Social Sciences
11
  • 19. Cognition (V-U)
Consumer Behaviour (V-U) Virtual University Dr. Sarwar Mehmood Azhar Social Sciences
12
  • 2. Customer Value (V-U)
Consumer Behaviour (V-U) Virtual University Dr. Sarwar Mehmood Azhar Social Sciences
13
  • 20. Attitude Formation (V-U)
Consumer Behaviour (V-U) Virtual University Dr. Sarwar Mehmood Azhar Social Sciences
14
  • 21. Consumer learning processes (V-U)
Consumer Behaviour (V-U) Virtual University Dr. Sarwar Mehmood Azhar Social Sciences
15
  • 22. Attribution (V-U)
Consumer Behaviour (V-U) Virtual University Dr. Sarwar Mehmood Azhar Social Sciences
16
  • 23. Communication (V-U)
Consumer Behaviour (V-U) Virtual University Dr. Sarwar Mehmood Azhar Social Sciences
17
  • 24. Branding (V-U)
Consumer Behaviour (V-U) Virtual University Dr. Sarwar Mehmood Azhar Social Sciences
18
  • 25. Communication Strategy (V-U)
Consumer Behaviour (V-U) Virtual University Dr. Sarwar Mehmood Azhar Social Sciences
19
  • 26. Marketing Communications and Ethics (V-U)
Consumer Behaviour (V-U) Virtual University Dr. Sarwar Mehmood Azhar Social Sciences
20
  • 27. Influence (V-U)
Consumer Behaviour (V-U) Virtual University Dr. Sarwar Mehmood Azhar Social Sciences
21
  • 28. Message strategies and appeals (V-U)
Consumer Behaviour (V-U) Virtual University Dr. Sarwar Mehmood Azhar Social Sciences
22
  • 29. Social and cultural Dimensions (V-U)
Consumer Behaviour (V-U) Virtual University Dr. Sarwar Mehmood Azhar Social Sciences
23
  • 3. Consumer Behaviour Research (V-U)
Consumer Behaviour (V-U) Virtual University Dr. Sarwar Mehmood Azhar Social Sciences
24
  • 30. Reference groups and its influence (V-U)
Consumer Behaviour (V-U) Virtual University Dr. Sarwar Mehmood Azhar Social Sciences
25
  • 31. Family influences and socialization (V-U)
Consumer Behaviour (V-U) Virtual University Dr. Sarwar Mehmood Azhar Social Sciences