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The Analytics Edge (Spring 2017) (M-I-T)
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Unit 8:Linear Optimization (M-I-T)
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8.4 Google AdWords: Optimizing Online Advertising (Recitation) (M-I-T)
8.4 Google AdWords: Optimizing Online Advertising (Recitation) (M-I-T)
(9 Lectures Available)
S#
Lecture
Course
Institute
Instructor
Discipline
1
8.4.1 Welcome to Recitation 8 (M-I-T)
8.4 Google AdWords: Optimizing Online Advertising (Recitation) (M-I-T)
MIT
Velibor Misic
Social Sciences
2
8.4.2 Video 1: Introduction (M-I-T)
8.4 Google AdWords: Optimizing Online Advertising (Recitation) (M-I-T)
MIT
Velibor Misic
Social Sciences
3
8.4.3 Video 2: How Online Advertising Works (M-I-T)
8.4 Google AdWords: Optimizing Online Advertising (Recitation) (M-I-T)
MIT
Velibor Misic
Social Sciences
4
8.4.4 Video 3: Prices and Queries (M-I-T)
8.4 Google AdWords: Optimizing Online Advertising (Recitation) (M-I-T)
MIT
Velibor Misic
Social Sciences
5
8.4.5 Video 4: Modeling the Problem (M-I-T)
8.4 Google AdWords: Optimizing Online Advertising (Recitation) (M-I-T)
MIT
Velibor Misic
Social Sciences
6
8.4.6 Video 5: Solving the Problem (M-I-T)
8.4 Google AdWords: Optimizing Online Advertising (Recitation) (M-I-T)
MIT
Velibor Misic
Social Sciences
7
8.4.7 Video 6: A Greedy Approach (M-I-T)
8.4 Google AdWords: Optimizing Online Advertising (Recitation) (M-I-T)
MIT
Velibor Misic
Social Sciences
8
8.4.8 Video 7: Sensitivity Analysis (M-I-T)
8.4 Google AdWords: Optimizing Online Advertising (Recitation) (M-I-T)
MIT
Velibor Misic
Social Sciences
9
8.4.9 Video 8: Extensions and the Edge (M-I-T)
8.4 Google AdWords: Optimizing Online Advertising (Recitation) (M-I-T)
MIT
Velibor Misic
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